HTC to buy majority of Beats Electronics (Beats by Dr. Dre)

| August 11, 2011 | Reply

HTC has been increasing their prominence in the mobile device ecosystem for some time now by continuing to pump out quality cell phones, and now tablets as well. They might not get the press that the top 4 smartphone manufacturers (Apple, Samsung, Nokia, RIM), but they’re quietly becoming an juggernaut – and their latest business moves show that they’re determined to keep it going.

Just last week HTC announced plans to acquire Dashwire, the cloud services company behind Awesome Drop, for $18.5 million – and now they’ve announced plans to buy a majority (51%) of Beats Electronics for $300 million. Beats Electronics is the name of the company behind the popular Beats by Dr. Dre line of headphones. The acquisition, set to become final later this year, will result in Beats-integrated HTC phones – as soon as this fall.

httpv://www.youtube.com/watch?v=z5uqvcrmJCQ&feature=player_embedded

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Category: Tech News, Video

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Co-owner and PR guy for GizmoNinja.com. I’m happily married and a father to a wonderful (most of the time) son. I work in the E9-1-1 software/data industry by day and am a tech loving geek in my spare time. I’m interested in all things tech, but am big into Android especially. I dabble in a little of everything – Android development, PC development, web development, etc – but am a master of none (not even close)… But I have fun doing it anyway! =P